DO NOT SUGARCOAT THE GOSPEL
1 Corinthians 1:18 KJVFor the preaching of the cross is to them that perish foolishness; but unto us which are saved it is the power of God. But we preach Christ crucified, unto the Jews a stumblingblock, and unto the Greeks foolishness; 1 Corinthians 1:23 KJV Reducing consumer resistance is something that producers do in…